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Home > Study in UK > Birmingham City University - City Centre Campus > Bachelor of Arts (Hons) in International Marketing (Top-up)

Bachelor of Arts (Hons) in International Marketing (Top-up) Birmingham City University - City Centre Campus Birmingham City University - City Centre Campus, UK

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GBP 18570

Annual Tuition Fee

!
*Subject to change and other fees
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 Free

Application Fee

Duration icon

12 months

Duration

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6

IELTS

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80

TOEFL

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60%

Min GPA

Program Overview

Want to top up your marketing degree in Birmingham? Our International Marketing Top-Up course gives you the chance to broaden your knowledge of marketing within the global business environment. This degree gives you the practice-based skills needed to succeed in the ever-changing discipline of marketing. You will learn how to apply your knowledge to real business scenarios, while also being able to develop the personal skills employers demand, allowing you to make an immediate impact upon graduation.

What's covered in this course?

You’ll be put into a range of exciting and innovative scenarios, strengthening your expertise and learning from different cultures and experiences. During this top-up year, you will take a range of advanced modules that look at current marketing methods and contemporary business issues, such as International Business, Marketing Strategy and Planning and Sustainable Marketing. Hands-on learning will go alongside more conventional teaching methods like lectures and seminars.

As a student on the course, you will also get to participate in The Pitch, a nationwide marketing competition held annually by the Charted Institute of Marketing (CIM), that allows you to apply your academic knowledge and creative skills to real-world marketing problems. This opportunity serves as a critical stepping stone for future marketing professionals by enhancing your employability and practical skills.

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Additional Information

Program Level Top-Up Degree

College/University Processing Time 3 Days

Program Format Full-Time

Post-Study Work Visa (PSWV) work permit

Program Intake

Open

Sep 2026

General Admission Requirement

    Academic Requirement

    • Minimum Level of Education Required: To be accepted into this program, applicants must have a Two or Three year's of Diploma from an accredited institute in India.

    6 IELTS Score
    80 TOEFL Score Minimum Overall Score
    59 PTE Score Minimum Overall Score
    60% CGPA Minimum Overall Score

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    Tuition Fee

    The values given below are estimated figures, excluding extra charges like material fee, student activity fees, athletic fees, health care, etc., for courses. To know more, please visit the page.

    Average Tuition Fee Per Year

    18570

    Tuition Fee
    (GBP)

     Free

    Application Fee
    (GBP)

    10224 Per year

    Average Cost of Living
    (GBP)

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    The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

    for more information about funding options.

    Scholarships

    Undergraduate Scholarships 2026

    BCU is offering a guaranteed scholarship of £5,000 to all self-funding international undergraduate students joining BCU on a full-time degree in January or September 2026.

    The scholarship will be applied as a tuition fee discount of £3,000 in year one and £2,000 in year two. 

    There are no extra forms to fill in – just make your application to study at BCU and leave the rest to us.? 

    To be eligible for one of these scholarships, you will need to: 

    1. Be confirmed as a self-funded international fee payer 
    2. Successfully secure a place on a full-time undergraduate degree course in January or September 2026. 
    3. Enrol at BCU and begin your studies in January or September 2026. 

    Eligible

    The scholarship is available for full-time undergraduate degree courses.

    The following courses are excluded:  

    • Royal Birmingham Conservatoire Acting and Music courses (see details of our )
    • Sub-degree courses, such as foundation year entry, foundation degrees (FdA/FdSc) and HNC/HND
    • Courses delivered by BCU partners () 
    • Fast-track/accelerated degrees
    • Part-time course
    • Professional Practice/CPD courses
    • Short courses (credit-bearing and non-credit-bearing)
    • Apprenticeships
    • Study abroad or exchange programmes
    • Pre-sessional English courses

    Postgraduate Scholarships for January 2026

    BCU is offering a scholarship of £3,000 to all self-funding international postgraduate students joining BCU on a full-time postgraduate taught Master’s degree

    The scholarship will be applied as a tuition fee discount. 

    There are no extra forms to fill in – just make your application to study at BCU and leave the rest to us.? 

    To be eligible for one of these scholarships, you will need to: 

    1. Be confirmed as a self-funded international fee payer 
    2. Successfully secure a place on a full-time postgraduate degree course

    Eligible

    The scholarship is available for full-time postgraduate degree courses admitting students in January 2026.

    The following courses are excluded:

    • Programmes below Master’s level, e.g., PgDip, PgCert, GradDip
    • Postgraduate research programmes (e.g., MRes, PhD, EdD, DHealth, DSport)
    • MSc Accounting and Finance (Master’s stage top-up)
    • PGCE
    • Courses delivered by BCU partners
    • Part-time courses
    • Professional Practice/CPD courses
    • Short courses (credit-bearing and non-credit-bearing)
    • Distance learning/online courses
    • Study abroad or exchange programmes
    • Pre-sessional English courses

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