Home > Study in Canada > Seneca Polytechnic - Seneca at York Campus > Bachelor of Communications and Media (Honours)
Bachelor of Communications and Media (Honours)
Seneca Polytechnic - Seneca at York Campus, Canada
CAD 20050
Annual Tuition Fee
CAD 90 Waived
Application Fee
48 months
Duration
6.5
IELTS
84
TOEFL
65%
Min GPA
Program Overview
Seneca’s Honours Bachelor of Communications & Media degree program will prepare you to apply strategic communications leadership best practices in support of the goals of any organization, industry or entrepreneurial endeavour.
You will gain the leadership skills and confidence to deliver transformative communications strategies across multiple platforms. In addition to building foundational communication skills across various traditional mediums, this program emphasizes the exploration of new and evolving industry trends such as artificial intelligence, data literacy and the effective use of digital channels.
With a foundation in communications theory and professional practice, this program also integrates leadership, business management, soft skills development and design so that you emerge as a well-rounded, industry-ready graduate.
The program’s mix of in-person and online delivery will mirror current professional workplace environments. Team-based projects and immersive industry-related experiences are part of the curriculum to provide opportunities for focused, hands-on learning. You will gain practical experience through a work-integrated learning opportunity and at the on-campus, student-run, industry-connected marketing agency.
In the final year of the program, you will demonstrate your proficiency in strategic communications by exploring a specialized element of study mirroring your unique area of interest, be it social media or perhaps public relations. Through intensive capstone projects that incorporate both individual and team deliverables, you will apply your skills to design solutions to real-life communications problems. This project will serve as a strong portfolio piece for future job or academic postgraduate applications.
Skills
Throughout this program you will develop the following skills:
- Research, plan, analyze, contextualize, operationalize and evaluate communication strategies across multiple platforms
- Understand the potential use and misuse of data analytics, artificial intelligence and social media to provide informed counsel to clients
- Develop communication strategies informed by qualitative and quantitative research, integrating art, communications, artificial intelligence tools, design, technology and business
- Explore entrepreneurship
Additional Information
Program Level 4-Year Bachelor's Degree
College/University Processing Time 25 Days
Program Format Full-Time
Post-Graduation Work Permit (PGWP)
General Admission Requirement
- IELTS
- Minimum Overall Score - 6.5 - With No Band Less Than - 6
- TOEFL
- Minimum Overall Score - 84.0 Minimum Listening - 21.0 Minimum Reading - 21.0 Minimum Writing - 21.0 Minimum Speaking - 21.0
- PTE
- Minimum Overall Score - 60
- DUOLINGO
- Minimum Overall Score - 115.0
Academic Requirement
Minimum Level of Education Required: To be accepted into this program, applicants must have Grade 12 / High School Diploma or equivalent including the following required courses with a minimum final grade of 65% in each:
- English: Grade 12 ENG4U
- Mature applicants should disclose all previous postsecondary transcripts which may be used for admission decisions.
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Tuition Fee
The values given below are estimated figures, excluding extra charges like material fee, student activity fees, athletic fees, health care, etc., for courses. To know more, please visit the page.
Average Tuition Fee Per Year
20050
Tuition Fee
(CAD)
CAD 90 Waived
Application Fee
(CAD)
20600 Per year
Average Cost of Living
(CAD)
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
for more information about funding options.
Scholarships
Entrance Scholarship of up to $5,000 for All International Students*
Study in Canada at Seneca Polytechnic to get up to $5,000 in an entrance scholarship* when you start a new program in January 2026, May 2026 or September 2026.
You can also receive an application fee credit.
*Entrance scholarship amounts will be based on the number of years of study.
| Am I eligible? |
You are eligible if you are an international applicant either currently in or outside Canada who is applying to a full-time postsecondary program and confirm your Seneca program choice. You are also eligible if you are an international student who is:
|
| Is my program eligible? |
|
| How do I start? |
You automatically qualify for this entrance scholarship if you meet the eligibility criteria. Here is what you need to do:
|
| How do I get the scholarship? |
You will receive an entrance scholarship and prioritized admission when you start a new program at Seneca. The amount of the scholarship will be based on the length of the program.
The entrance scholarship will be deposited directly to your account shortly after day 10 of the term once you’ve provided your Social Insurance Number (S.I.N.) or International Tax Number (ITN) on Student Home. Any remaining entrance scholarship that you may be eligible for, based on the length of the program, will be deposited after Day 10 of each subsequent year of the program, where relevant. The Seneca Entrance Scholarship is non-refundable. If this award results in an overpayment of fees, the excess funds will be automatically applied to the fees for the next semester. If you choose to defer your admission to a future term, you may still be eligible to receive the $2,000 tuition credit of the Seneca Entrance Scholarship, provided you defer to an eligible term.
|
Renewable Degree Scholarships
Students in degree programs
Full-time students starting in any of Seneca’s full-time bachelor’s degree or master’s degree programs can qualify for a renewable scholarship for one credential. Eligibility is determined based on Grade 12 grades or grades from a previous postsecondary program.
Grade requirements
To qualify for the scholarship, you must achieve and maintain the required GPA listed below. The amount awarded each year is based on your academic performance.
Annual GPA requirements and award amounts:
- 70% or 3.0 GPA+ – $500 per year
- 75% or 3.3 GPA+ – $750 per year
- 80% or 3.6 GPA+ – $1,000 per year
Duration of awards
- Students in a four-year bachelor’s degree program may receive up to four annual scholarships
- Students in a three-year bachelor’s degree program may receive up to three annual scholarships
- Students in a master’s degree program may receive up to two annual scholarships
Scholarships are renewable based on academic performance in subsequent years of study. Students must maintain full-time enrolment and meet the required GPA each year to continue receiving the award.
Note: International applicants in any of Seneca’s degree programs, including three and four-year bachelor's degrees and master's degrees, may qualify for both the renewable degree scholarship and the for international students.
Renewable degree scholarships and diploma-to-degree scholarships are open to students starting in the fall, winter and summer terms.
- For the fall term, application opens July 15
- For the winter term, application opens Dec. 1
- For the summer term, application opens May 1
The application deadline is the 10th day of classes in the term for which you are applying. After the deadline to drop classes, we will assess your application to ensure you meet the awards criteria.
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